Lee Bryant / tagging

Some notes on Lee Bryant:

tagging is flat, but needs very specific tags

needfor shared meaning:
- shared situation
- shared perception
- shared categorisation

bottomup emerging language allows for others to speak about stuff without reference to dominant language.

social tagging cases

- user-organised news
- local aggregation (pull everything together about a locale (eg brixton) and analyse the text)
- negotiating meaning for mental health work (bottom up taxonomy)

where do we go next?

lightweight social sw interface - killing enterprise deadweight taxonomies

here's a startup sw project: working out how to tag enterprise content in the intranet etc. (Actually Lee says it should be a pretty easy project of a competent M$ programmer)

Q is tagging a good way of getting feedback in the market, a cunning plan to kill market research institutes?

Q How do you get clients to use social software & bottom up tools? A: work on stuff where companies know things dont work. eg build on top of existing failed systems